Windows 7 Campaign Hits the Mark

Justin Kownacki is great at taking down marketing douchebags, but misses the mark when talking about Microsoft’s Windows 7 campaign.

The basic premise is that he takes Microsoft to task for treating the customer like they don’t understand the technology, they don’t care about the technology, and they’re lazy.  He is wrong – this campaign supports the customer and their goals. Continue reading “Windows 7 Campaign Hits the Mark”